{"id":11117,"date":"2022-11-30T00:00:00","date_gmt":"2022-11-30T00:00:00","guid":{"rendered":"https:\/\/studebaker.priemerhosting.com\/studebaker-subsidiaries\/"},"modified":"2022-11-30T00:00:00","modified_gmt":"2022-11-30T00:00:00","slug":"studebaker-subsidiaries","status":"publish","type":"post","link":"https:\/\/studebakermuseum.org\/studebaker-subsidiaries\/","title":{"rendered":"Studebaker Subsidiaries"},"content":{"rendered":"

In the early 1960s, the Studebaker Corporation began a diversification program to expand the company beyond automobile production.\u00a0 Studebaker\u2019s board also sought to use its tax-loss credits amassed from previous unprofitable years. These credits could be applied to the Studebaker Corporation\u2019s profits as well as those of subsidiary companies.<\/p>\n

Studebaker\u2019s diversification program created a broad-based corporation with many different divisions, including Paxton Products (superchargers) Clarke Floor Machine (building and grounds maintenance equipment), Cincinnati Testing Laboratories (CTL), Chemical Compounds (STP), Gravely (garden tractors) and Onan (gasoline-powered generators). The Chemical Compounds Division produced STP Oil Treatment and sponsored an Indianapolis 500 racing team led by Andy Granatelli during the mid-1960s. Studebaker utilized Paxton Products\u2019 superchargers on its
\n1963-64 automobiles. CTL produced the heat shields for NASA\u2019s Mercury spacecrafts. This diversification allowed the Studebaker Corporation to continue after automobile production ended.<\/p>\n

In 1967, Studebaker merged with Wagner Electric and the Worthington Corporation to form the Studebaker-Worthington Corporation and described itself as \u201ca major manufacturer of automotive and electrical products.\u201d In 1977, \u201cStudebaker\u201d disappeared from the corporate name following S-W\u2019s acquisition by McGraw-Edison. Few traces of Studebaker\u2019s direct corporate lineage are visible today, although a number of its former subsidiaries remain strong.<\/p>\n

\"\"<\/p>\n

About this Series<\/h2>\n

Studebaker\u2019s Cousins was on display at the Museum in 2014.\u00a0 This\u00a0series of articles<\/a>\u00a0comes for the displays from that exhibition.<\/p>\n","protected":false},"excerpt":{"rendered":"

In the early 1960s, the Studebaker Corporation began a diversification program to expand the company beyond automobile production.\u00a0 Studebaker\u2019s board also sought to use its tax-loss credits amassed from previous […]<\/p>\n","protected":false},"author":11,"featured_media":11118,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[10,24],"tags":[],"class_list":["post-11117","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-special-exhibitions","category-studebakers-cousins"],"acf":[],"yoast_head":"\nStudebaker Subsidiaries - The Studebaker National Museum<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/studebakermuseum.org\/studebaker-subsidiaries\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Studebaker Subsidiaries - The Studebaker National Museum\" \/>\n<meta property=\"og:description\" content=\"In the early 1960s, the Studebaker Corporation began a diversification program to expand the company beyond automobile production.\u00a0 Studebaker\u2019s board also sought to use its tax-loss credits amassed from previous […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/studebakermuseum.org\/studebaker-subsidiaries\/\" \/>\n<meta property=\"og:site_name\" content=\"The Studebaker National Museum\" \/>\n<meta property=\"article:published_time\" content=\"2022-11-30T00:00:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/studebakermuseum.org\/wp-content\/uploads\/2024\/03\/Subidiary-graphic-1966-annual-report-for-web.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"719\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Maria Drevet\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Maria Drevet\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/studebakermuseum.org\\\/studebaker-subsidiaries\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/studebakermuseum.org\\\/studebaker-subsidiaries\\\/\"},\"author\":{\"name\":\"Maria Drevet\",\"@id\":\"https:\\\/\\\/studebakermuseum.org\\\/#\\\/schema\\\/person\\\/2a5b581c4b9d6e451aba211f78a020ec\"},\"headline\":\"Studebaker Subsidiaries\",\"datePublished\":\"2022-11-30T00:00:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/studebakermuseum.org\\\/studebaker-subsidiaries\\\/\"},\"wordCount\":228,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/studebakermuseum.org\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/studebakermuseum.org\\\/studebaker-subsidiaries\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/studebakermuseum.org\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/Subidiary-graphic-1966-annual-report-for-web.jpg\",\"articleSection\":[\"Special Exhibitions\",\"Studebaker's Cousins\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/studebakermuseum.org\\\/studebaker-subsidiaries\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/studebakermuseum.org\\\/studebaker-subsidiaries\\\/\",\"url\":\"https:\\\/\\\/studebakermuseum.org\\\/studebaker-subsidiaries\\\/\",\"name\":\"Studebaker Subsidiaries - 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